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Build A Recruiter Brand

Build A Recruiter Brand

A company’s Recruiter Brand is a statement or representation of what a company values internally. What’s your recruiter brand? Where will candidates find it? Here are some tips for building an effective recruiter brand.

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How To Be The Favorite Employee

How To Be The Favorite Employee

You’ve seen how The Favorite Employee seems to get the breaks.  He doesn’t get fussed at like you do. He gets time off when you don’t,. He gets left in charge when the boss is away.  Wish you were The Favorite Employee?  Here are four things you can do to be The Boss’s favorite, and it’s not rocket science.

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How To Write Job Ads That Win

How To Write Job Ads That Win

Your ads are swimming around out there in an ocean of messages, competing for each and every view. It’s tough! That’s why the winning ads aren’t the ones with all of the fancy jargon and corporate fluff. They are the ones that get the clicks. Here’s how to write job ads that win.

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Why People Quit & What To Do About It

Why People Quit & What To Do About It

When your employees’ values and your company’s values are not in sync, the two often part ways. So what creates a values mismatch? It’s usually because we don’t make a good match in the first place. So let’s look at how we can craft a hiring process that creates as solid values match with each candidate.

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Hiring An Alice

Hiring An Alice

Can you imagine the Brady Bunch without Alice?  Those people would completely fall apart.  She might as well skip the Housekeeper title altogether and just be the Vice-Parent in Charge of Domestic Operations. How would the Bradys advertise for someone like Alice? What would that job ad look like? Would it resemble job ads the way we write them today?

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Write To Only One Person

Write To Only One Person

Before you even write the ad, odds are that you have the right person in mind. So, why write an ad to every job seeker on the web, when you could write directly to the ideal candidate? This is called targeting through content and it really works. Here are some tips for writing job ads to only one person – the right one.

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Want People Who Love Their Work? Love Your People!

Want People Who Love Their Work? Love Your People!

“I wish I had time to focus on retention.” How many times have you said or heard that one? The truth is that you’re probably never going to get the opportunity to focus on retaining your employees. Retention is more like guerrilla warfare. It’s affected through occasional remembrances and seemingly random acts of thoughtfulness.

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Why Facebook Doesn’t Work For You & How To Fix It

Why Facebook Doesn’t Work For You & How To Fix It

Regardless of how much we would love for Facebook Ads (or any ads for that matter) to be the miracle cure for all our recruiting ills, we must remember who we’re ultimately dealing with – people.  Yes, three-dimensional, thinking people.  And as long as people are at the end of our advertising process, we will have to engage and woo them if we want successful results.

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Never Post A Job Again

Never Post A Job Again

Now, what if you not only got credit for all of the hires, but also for the applications? What if you got credit for everyone who wrote down the phone number or email address you listed in the posting? In fact, what if you got credit for everyone who just read the whole thing?

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Break The Cycle

Break The Cycle

I call it the Exodus Cycle and it’s all too familiar to Hiring Managers these days.  If you’ve been in the hiring business for any time at all, you’ve probably experienced it in some form.  In this article, we’re going to take a look at it and I’m going to share some things I’ve learned that might help you break the cycle.  Or, better yet, avoid it altogether.

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