by Greg | Feb 28, 2019 | Uncategorized
The Two-Wheeled Tricycle 3 Resources Every resource in the world falls into one of three categories: Time, Talent, or Treasure. Regardless of what you have, it’s one of these three and between them, they make up the currency that we use for every transaction on...
by Greg | Feb 2, 2019 | Ad Writing, Job Advertising
Write Your Ads To One Person Write To Only One Person–The Right Person When you write to only one person, you make him or her feel special. We all want to feel special, especially when we’re buying something. And, make no mistake, applying to your job ad is...
by Greg | Feb 2, 2019 | Retention
If You Want People Who Love Their Jobs, Love Your People Peanuts For Elephants I now know that I’m of an advanced generation, because I remember things like circuses. You know, Lion Tamers, Acrobats, and Animals of all kinds that come to town on a train or in...
by Greg | Feb 2, 2019 | Job Advertising, Social Media
Why Facebook Ads Don’t Work For You & How To Fix It The Cosmic Truth This article begins with an absolute. You’ve heard it before hundreds of times from your parents, grandparents, teachers, and mentors. It’s never fun to hear, but it’s...
by Greg | Feb 2, 2019 | Ad Writing, Job Advertising
Cowboys and Craig’s List Wild Wild West Of all of the places where we place job ads, Craig’s List is one of the most colorful. There is very little law in this here town and survival is often determined by who has the fastest gun. Job ads in...
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